At a Glance
We are the leading direct marketer of promotional products in North America, the UK and Ireland. We have consistently delivered market-beating organic revenue growth.
What we do
We make it easy for our customers to promote their service, product or event. Our customers know that promotional products from 4imprint’s extensive range along with personal, expert service on every order will ensure that their name – and brand – looks great in front of their target audience.
Where we do it
We operate the same business model in two primary geographical markets:
- Most of our revenue is generated in North America, serviced from the operation in Oshkosh, Wisconsin (Revenue $839.28m – 97%; Employees 1,166, December 2019).
UK and Ireland
- Customers in the UK and Irish markets are serviced from an office in Manchester, UK (Revenue $21.56m – 3%; Employees 43, December 2019).
How we do it
Our business operations are focused around a highly developed direct marketing business model.
- Reaching our customers
Innovative marketing allows us to introduce millions of potential customers to tens of thousands of customised products.
- Looking after our customers
We have an exceptional culture revolving around the delivery of remarkable customer service, and an industry-leading customer guarantee.
- Our product range
Our merchandisers work closely with our suppliers to continuously update and curate our extensive product range.
- Application of technology
Our appetite for technology delivers an efficient order processing platform and sophisticated data-driven analytics.
Our aim is to drive further organic revenue growth by expanding our market leadership and share in the fragmented markets in which we operate. Our target is to achieve $1bn in Group revenue by 2022.
Five year growth